We're closing the gap between manufacturers and e-Retailers
Based on the analysis of potential customers need states and purchase barriers, in regard to brand communication goals we develop clear strategies for brands increasing their influence on users’ purchase decisions.
From Basic Content to eCommerce Toolkits, our made to measure solutions are built to meet Brands and eRetailers’ requirements to deliver Best-In-Class presence in eCommerce.
We deliver branded eContent to eRetailers, by tailored development or by syndication tools distributing Brand’s assets automatically. Our approach enable Brands to implement assets even when syndication tools can not be used.
Auditing & Monitoring
We perform audits after deployments and provide constant monitoring of content quality across eRetailer’s platforms creating the environment of CONTINUOUS IMPROVEMENT.
We are firmly convinced that in the world where users are constantly connected to the Internet Brands must pay particular attention to their presence in a place where most of purchasing decisions are made.
This presence has to be a result of a carefully thought out approach that combines aspects of the Brands sales strategy & marketing communication purposes, users purchasing needs & barriers, UX and technological requirements on eRetailer's side.
Aware of the complexity of these elements and their potential use, we believe the key are specialized services, instead of those provided commonly by advertising agencies. In one word, Best-In-Class eCommerce.